If your financing model is weak, your solar business is weak, period. In this episode, Hervé Billiet sits down with Mike Gilroy, CEO of Sungage Financial, to break down how financing has evolved, why de-risking deals is non-negotiable, and how the wrong loan product can quietly kill your margins. They dive into consultative selling, training reps properly, and why the companies that win in this market aren’t just great at installs—they’re financially disciplined from day one.